Why tea retailer specialization matters
Tea pricing across Adagio, Harney and Sons, Tea Source, David's Tea, and brand-direct varies by tea quality (loose-leaf vs bagged) and retailer specialty. Adagio specializes in loose-leaf tea at competitive pricing with member rewards. Harney and Sons carries premium loose-leaf tea at higher MAP. Tea Source specializes in artisan single-origin teas.
Where each retailer wins
For mainstream loose-leaf tea (English Breakfast, Earl Grey, Sencha), Adagio is the consistent best path. For premium loose-leaf (Harney Hot Cinnamon Spice, Royal Wedding), Harney direct beats Amazon. For artisan single-origin (specific Chinese pu-erh, Japanese gyokuro), Tea Source is the only consistent US source.
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